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  • CJ Calvert | Clients Served
  • CJ Calvert | Clients Served
  • CJ Calvert | Clients Served
  • CJ Calvert | Clients Served
  • CJ Calvert | Clients Served
  • CJ Calvert | Clients Served
  • CJ Calvert | Clients Served
 
 

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Setting Goals Articles

Advanced Strategies

Here are the final tools I use to maximize my firepower when attacking a goal. Be warned: the use of these strategies may cause irrevocable positive transformation in your life and cause you to achieve at a higher level than you are previously accustomed. With practice, however, you can get used to winning with every goal you set.

Brainstorming Goals

It's time to have a little fun. For the next few minutes, I want you to imagine that anything you conceive of can and will come true. As Robert Schuller says, "What would you do if you knew you couldn't fail?" I'm going to encourage you to push aside any limiting thoughts, any negative self-talk, and any pessimistic feelings of fear or doubt. I'm going to encourage you to put your pen to paper and begin writing down exactly the life you'd like to have.

Choose the RIGHT Goal

In March of 2003, while still working in my sales career, I was summoned to the office of our Global Director of Human Resources. Looking to move forward in my career, I had recently applied for a new position: to become the National Manager of Customer Service. But this HR Director had other plans for me. Along with the General Manager of Canada, they had decided that my skills might be more appropriate in a different role: that of North American Sales Manager for an elite portfolio of clients, called "Partners". I would drive the "Partner Program", it was explained to me. I would earn a fantastic income, have an incredible leadership role, fly all over North America (which was very exciting to me) and build our brand.

Effective Goals are Measurable

An effective goal is measurable. The reason this is important is because, if you can't measure the goal, you can't tell when you've achieved it. Without a clearly defined finish line you won't know when to stop running, and human nature suggests that most people will stop running well short of what they can or should produce.

Effective Goals are Realistic

Motivational speaker Les Brown says "If anyone has done it, it's possible that I can do it." This is a foundational belief of high achievers and one I would highly recommend that you adopt. Many people have an unrealistically low opinion of their ability to produce results.

Effective Goals are Specific

A critical ingredient in the successful achievement of a goal is to first clearly outline what you plan to achieve. Without knowing what you want, you almost assure an outcome that is not aligned with your original wish. It's like going to the ticket counter at an airport and asking to buy a plane ticket. The first question asked of you will be "Where would you like to go?" Can you imagine answering by saying "Oh, anywhere will do! Just sell me a ticket!" Unfortunately, this is the exact strategy that most people apply to achievement in every area of their lives. And the results speak for themselves.

Effective Goals are Written

An effective goal must be written. Writing it down moves the goal from an amorphous concept and turns your goal into a concrete assertion. Putting pen to paper creates a contract with ourselves, and our conscience serves as the executor. Since our society places a high premium on written contracts over verbal agreements, our goals will carry a greater weight. By writing them down, we activate our subconscious by telling it "Pay attention. This isn't some common goal. This is something I'm serious about.".

Effective Goals Command Our Focus

If you are pursuing a massive goal, fraught with challenge and obstacles along the way, it is required of you that you focus on it daily. It must stir your passions when you awake and activate your dreams when you sleep. You must not be able to have a meaningful conversation without bringing it up. Your mind will be so attuned to the work at hand that you will see connections to your goal in people and in situations that had not been revealed to you before. It must be on the tip of you tongue and the edge of your thoughts. It is what you are about.

Effective Goals Have a Deadline

A goal without a deadline is meaningless. Human nature being what it is, you are more likely to procrastinate than to accomplish. A speaker once said that a goal is a dream with a deadline. As I write these words, this book is scheduled to go to print in 7 days. Two days ago I firmed up my delivery date of the manuscript to the publishing company. I still have a tremendous amount of writing yet to finish! My father, upon hearing that I have only 7 days left, suggested that I delay the publication and take the time to really make sure the book was in tip-top shape before printing it. I thanked him for his advice, since it is reasonable advice, but I know the motivating power of a deadline.

Effective Goals Have a Written Action Plan

Your action plan will include the milestone baby-steps that you've just identified and preparation work for the task ahead. A complex goal will require a complex and highlydetailed action plan; a goal like "take out the garbage each Thursday" contains a written action plan simply by stating the goal! As you goal becomes more complex, you want to account for every variable and create a To-Do checklist to ensure you create results.

Goal-Setting Worksheet

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How To Motivate Yourself

As we discussed in the previous chapter on time management, the way to motivate yourself to overcome procrastination is by using the power of rewards and consequences. With every goal you set, I'm going to encourage you to follow these key strategies to strengthen your personal motivation:

The Practical Application of Principles

In the spring of 2005, I was commissioned by an E.A.P. client to re-write their catalogue of wellness seminars. I had 15 weeks to write 15 1-hour presentations, along with facilitator guides, handouts and Power Points. This was a lot of writing and a grueling schedule. As a reward to myself for all of my hard work, I purchased a $1000 piece of music software (I am
an avid music hobbyist and music composition is one of my great passions). The deadline I set for completing these seminars was Monday, August 15th, 2005. I purchased the software and had it sitting on my desk, teasing me, literally beckoning me to finish my work as quickly as possible.

Why Set Goals

There is an urban myth about a Yale University study that asked students if they had any goals. As the story goes, only 3% of the students had written goals; 30 years later, the researchers purportedly returned to check up on the students and found that the 3% of the students who had written goals ended up having more wealth than the other 97% combined. Although the story cannot be corroborated, I have validated this principle countless times in my own life, and I've seen it work for hundreds of other people. People who set goals and write their goals down simply achieve more than the people who don't.

 
 
 
 
 
 
 

 
 
CJ, I wanted to thank you again for the outstanding presentation…It's rare that you come across an individual that has such tremendous passion and energy… Deenah M. Patel, IBM Canada